Our Approach

Our Approach to Telemarketing

IT Focus isn’t like other telemarketing agencies or telemarketing companies. Our company isn’t a jack of all trades – we specialise in B2B telemarketing and telesales for the IT industry and work exclusively with technology companies. Through years of specialising in the IT lead generation arena, we’ve been able to build up a wealth of expertise and knowledge within a fast-moving and often challenging industry. We’re proud to say that at IT Focus, we have some of the most skilled and capable agents in the market. Everything we’ve learnt and every resource we have, we’ll apply to your project.

It doesn’t matter to us what area your company works within, or what size it is. We apply the same level of focus and dedication to each and every project, putting in just as much groundwork and always going the extra mile to meet your expectations. Of course, we can tell you all about how we work, but for many IT companies – it’s results that really matter. Meeting and exceeding your goals, to achieve measurable and tangible results, is what we work towards at every stage of every project. The quality of our work speaks for itself, as do the long-standing relationships we’ve held for years with IT firms that trust us as their telemarketing agency and a valuable partner to their business.

Every member of the IT Focus team believes in being honest, upfront and transparent in every part of our business. Integrity is very important to us, as we’re sure it is to you.


Our goal is to develop a thorough understanding of the technology that underpins the message you want us to deliver. By doing this, we can communicate your value proposition in a clear and concise manner to the people that are important to you: your future customers.

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