bdadmin, Author at IT Focus Telemarketing

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IT Focus Blog

Account-Based Marketing

Why You Need It? Thanks to the expansion of the internet, marketing has evolved hugely in a very short space of time. This has helped to increase the number of effective marketing strategies developed. One of the most effective marketing

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IT Focus Blog

Why Lead Nurturing is Important

Lead Nurturing When it comes to IT telemarketing and lead generation, there’s always more you can do – but never enough hours in the day. Smaller businesses, in particular, have to manage their time very carefully, prioritising certain activities over

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IT Focus Blog

Cleanse Your Data Ready For Christmas

In this digital world, we live in, data is everywhere. If you work in a business, regardless of its size, you will collect, use and analyse data. You will also have some that you don’t need anymore. Christmas is coming,

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IT Focus Blog

5 of the best lead gen tools for IT companies

If you want to create new sales opportunities for your business, you’ll need to take lead generation seriously. But it can be very difficult to know where to begin – where do you start searching for the contacts that want

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IT Focus Blog

Think like a Consumer | Telemarketing 101

How does it feel to exhaust your time and energy on someone that is not actually the person you are looking for? If you think solely like a marketer and forget that to think like a consumer, this is when

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IT Focus Blog

How often should you spring clean your data?

Data cleansing is a task that companies of all sizes are guilty of putting off. It’s true that it can be time-consuming and labour-intensive, and there are always more pressing jobs to be getting on with – like chasing up

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