You already know how important carefully targeted marketing is. Your website is a good example. You wouldn’t optimize it to target bakers, for example, unless you had very specific bakery software packages to offer. Telemarketing is much the same. It’s not the
Many people are under the mistaken impression that telesales is as easy as picking up the phone and doing a bit of talking. It’s not quite that simple. There’s a lot more to effective telemarketing than meets the eye.
Ways you can generate more qualified IT leads There are many ways to attract new customers to your business, but not all of them are equally as cost-effective. Where advertising is concerned, a lot of time and effort can be
Tips for expanding a small IT business However, it is very rare to find an IT whizz who is also a competent business person, leading salesperson and excellent coffee maker! In addition, and something we fully understand here at IT Focus
Business today is all about return on investment – (ROI) and if the figures don’t stack up, then it is not a good use of your financial resources. So how can you strategize effectively so that money spent, particularly on
2016 looks like it is going to be a good year for business. The recession of 2009 is slowly becoming a distant memory and everywhere you look there are is a greater sense of optimism in the business world. As
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