Social media can be a powerful tool for lead generation. In fact, research has shown that businesses can boost revenue by up to 24% when they utilise social media for lead generation. However, so many companies simply don’t know how to use
You already know how important carefully targeted marketing is. Your website is a good example. You wouldn’t optimize it to target bakers, for example, unless you had very specific bakery software packages to offer. Telemarketing is much the same. It’s not the
Many people are under the mistaken impression that telesales is as easy as picking up the phone and doing a bit of talking. It’s not quite that simple. There’s a lot more to effective telemarketing than meets the eye.
Ways you can generate more qualified IT leads There are many ways to attract new customers to your business, but not all of them are equally as cost-effective. Where advertising is concerned, a lot of time and effort can be
Tips for expanding a small IT business However, it is very rare to find an IT whizz who is also a competent business person, leading salesperson and excellent coffee maker! In addition, and something we fully understand here at IT Focus
Business today is all about return on investment – (ROI) and if the figures don’t stack up, then it is not a good use of your financial resources. So how can you strategize effectively so that money spent, particularly on
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