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IT Focus Blog

Think like a Consumer | Telemarketing 101

How does it feel to exhaust your time and energy on someone that is not actually the person you are looking for? If you think solely like a marketer and forget that to think like a consumer, this is when

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IT Focus Blog

How often should you spring clean your data?

Data cleansing is a task that companies of all sizes are guilty of putting off. It’s true that it can be time-consuming and labour-intensive, and there are always more pressing jobs to be getting on with – like chasing up

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IT Focus Blog

Does Blogging Bring in More B2B Leads?

Blogging can be a powerful marketing tool. It’s great for Search Engine Optimisation (SEO), keeping Google happy and your page ranking high with regularly updated content. This can help to drive more traffic to your site, which is great news

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